Get Into Movies featured iconic scenes recreated with well known talent and influencers. The campaign was used to open theaters outside of California for ArcLight. The behind the scenes videos received hundreds of thousands of views and were created for each of the different images. We’ve included the two biggest here.
SMOSH in The Dark Knight
Micky Dolenz and Tom Bergeron in The Big Lebowski
Kandee Johnson in Black Swan
Stan Lee in Robin Hood
Gilles Marini and Cheick Kongo in The Matrix
Tina Malave in Edward Scissorhands
Ryan Chiaverini, Rachel Smith and Kyle Shunamen in Ferris Bueller's Day Off
Theodore Leaf, Jen Friesen, Kate Albrecht in Pretty In Pink